Personal Introductions for the over 50′s in the East Midlands


At Avenues Dating we have been providing exclusive personal introductions for the over 50’s in the East Midlands since 1997.  Since that time we have gathered a very large database of personally interviewed  and vetted people, all of which have been ID checked too. We  work exclusively for those who are currently genuinely unattached and over 50, with no upward limit.

Your relationship with us starts from your initial contact (phone or email). Your personal matchmaker will then take you through how it works and arrange a friendly and confidential interview with you to get things started. She will then put an attractive and professional profile of you together for you to approve then move forward to suggest suitable members for you to consider meeting. She will want your feedback on any introductions she offers you as this helps refine her future searches and suggestions, working towards finding the right one for you.

Lets face it what you want today is not necessarily what you where looking or hoping for 20 or 30 years ago and dating can be a journey of discovery in finding out what now suits us best.

We believe the service we are offering you today is a far superior alternative to on-line dating and all the pitfalls associated with this way of meeting people that you may well have seen in the media.

The areas we cover within the East Midlands region are as follows:






So, if you are looking for a really special partner and feel that the help and expertise of a Personal Matchmaker is a better way forward than searching for someone alone. If you want to find a dating company you can trust, where customer service and care still matters, where integrity, value for money and transparency are our watchwords, then contact Avenues Dating today on freephone 0800 644 4170, click here to join immediately or to find out more or email us at 

We’re waiting to hear from you.


We come recommended in the East Midlands

Dating Agency Association
Dating Agency Association

We are a well established dating and introductions agency in the East Midlands, having first operated under the Avenues brand in the 1990′s and have access to one of the largest data bases of clients in the country. But to give you peace of mind, we are recommended members of the Dating Agency Association for the East Midlands region. They are the only truly independent dating body in the UK, who represent the interests of clients only and promote the highest of standards of care and ethics to their members. Their website is