How we work- finding a new partner the Avenues way

Safer and risk free dating

Are you looking for that perfect partner for a wonderful new relationship?  If so Avenues Dating is a very well established traditional, off line dating agency and we  have been introducing people very successfully using a combination of personal selection and information technology since our formation in 1995. How we work – finding a new partner the Avenues way, means that we never compromise our standards, in terms of the quality of members and our service.

Every member interviewed and vetted

In these days of uncertainty and worry about the safety of online dating, it might well be refreshing to find a credible alternative with a strong human element to it, where all members have been personally interviewed and vetted before joining and we can be absolutely certain that they are who they say they are.

Aimed exclusively at mature people

The team at Avenues Dating focus exclusively on the 50+ sector of the market, this includes people in their 50’s, 60’s and beyond that in some instances. Research has shown there are more and more single people in this category who are looking for new partners and are not prepared to settle for second best like people may have done in the past. Often they’re seeking someone special with whom to share the everyday slings and arrows of life but also the special times too, such as weekends away, holidays and shared interests, as well as the chance to develop new interests going forward together. And we fervently believe that life is richer, more fulfilling and more interesting when shared.

Getting Started

The most important aspect of the matchmaking process we believe is that first important conversation with a member of our Personal Matchmaking team and that is the start of your relationship with us. We want to make it as easy as we possibly can for you and see the real you, as you are today. Our interview process is very friendly and informal, as we build the most comprehensive picture of you we can, as only knowing you in depth can enable us to properly understand you and the hopes and dreams you have for the future, in order to begin to seek out that perfect partner from our extensive database of over 45,000 eligible singles from every corner of the UK.

Our initial meeting with you

We get to know you initially either in person at one of our offices or by having a telephone or Skype interview, although a home interview can be arranged if preferred and is included on a complimentary basis for our Diamond level members. We will then ask you to provide us with photographic proof of ID and 2 current photographs. The next step is then creating your professional and very comprehensive profile, which we will ask you to approve this before the matching process can begin. When a potential match has been found we will send you the details in a confidential email or if preferred by post.

Excellent value for money

Our service is heavily people focused and very personal; but that doesn’t have to mean that it is expensive. We are based in rural Warwickshire, rather than in London or the South where office space is at a premium and we keep our costs down as a consequence of this.

A recommended dating agency across the UK

Dating Agency Association
Dating Agency Association

We are a well established dating and introductions agency, having first operated under the Avenues brand in the 1990’s and have access to one of the largest data bases of clients in the country. But to give you peace of mind, if anything goes wrong, we are members of the Dating Agency Association, the only truly independent dating body in the UK, who represent the interests of clients only and are happy to mediate on any issues that may arise from time to time. Their website is