Are you now in your 50s or 60s (or in some cases a little older) and seeking someone special as a potential partner for the rest of your life, then perhaps Avenues Dating is the sort of well established and trusted dating and personal introductions company that you have been seeking.

We have been established for many years now and have been bringing dating and introductory services to Hertfordshire and the East of England Region since 1997. We have built over the years one of the largest and strongest databases of personal introductions clients in the whole of the UK and unlike online dating where there is no requirement for background checks whatsoever, all of our clients have been personally interviewed, thoroughly vetted and ID checked using photographic evidence.

Online dating has attracted some terribly adverse publicity in recent times, with respected names such as the BBC’s flagship Panorama programme and the Financial Times, exposing all sorts of issues, ranging from teams of Head Office staff using fabricated profiles and pressure selling tactics to sell memberships, public profiles that are false running into millions, highly confidential and sensitive personal data and photographs being bought and sold without the clients knowledge or permission and online dating fraud (where scammers are targeting the personal bank accounts and wealth of members) now running at record levels of more than £30 million.